Following a triumphant sold out return to the UK at The Islington in London earlier this month, California’s Hellogoodbye have revealed another new cut, Let It Burn—the most recent to be taken from their forthcoming new album S’Only Natural.
“Death is nothing that I won’t overcome with life,” Forrest Kline sings on the track, a smooth mid-tempo ode to lettin’-that-shit-go, grooving forward with unassuming confidence, like Meryl Streep sauntering back up to the podium to grab her third Oscar of the night.
We focus too much on our identity. It's especially poignant when I see the stories that people tell themselves—about themselves—hurt them. I'm this way; I'm this sort of person; I'm in this club. When it empowers you, wield it delicately; when it restricts you, burn it - (Forrest Kline, commenting on the themes of Let It Burn)
Kline is the mastermind behind the eternally shapeshifting indie-pop band, and it’s been a long five years since Hellogoodbye has released any new music, but S’Only Natural proves it’s well worth the wait.
On S’Only Natural, Hellogoodbye’s fourth album, songwriter Forrest Kline adapts the sonic palette of those 1970’s disco groups like Chic and The Pointer Sisters to interact with his perfectionist production style and timeless pop song-craft - imagine Studio 54, except instead of coke everyone has a glass of red wine and maybe just smoked a little weed.
The record moves with a mature and tightly restrained momentum, never too eager or hamming up the premise. Kline's melodies lay relaxed over the four-on-the-floor beats and hypnotic bass runs, so universal they could fit nearly any genre, but they feel most at home here.
The album as a whole encourages a life lived loudly over the course of 12 undeniable anthems of individuality. There are just as many ballads as there are all-out dance parties, but they’ve all got this one message in common: be yourself unapologetically, and love with everything you’ve got.
A new song from S’Only Natural will be released each week leading up to the albums October 5th release date.
Listen to Let It Burn here
Pre-order Hellogoodbye's new album S'Only Natural here